Wednesday, October 28, 2009

Mobile Business Intelligence Apps Linked to GPS

In an article I wrote last week called Integrated Solutions and Mobile Software Applications for Route Sales, I discussed the value of integrating CRMs (customer relationship management) applications with mobile business intelligence applications, mobile software and Smart Phones for mobile salesforces. This week I learned that much of this technology already exists, at least for iPhones, in a company called QlikView.

They have a true business intelligence client solution designed from the ground up for iPhones. It connects with the QlikView server in the office, which performs the business intelligence, and provides the information wirelessly to the iPhone.

Based on the GPS coordinates of the iPhone, the QlikView application can be configured to automatically provide customer sales information to the iPhone.

There is a free demo version available for download here.

Very nice concept!!!

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